An incredible interior design project with HI-MACS® for the remodel of the largest Novotel in the world

“Introducing nature into the hotel” was the premise of International Hospitality Projects (IHP) for the fulfillment of this incredible interior design project. The changes in how the space is arranged and the use of next-generation materials like HI‑MACS® have transformed the renovated Novotel Madrid Center into a model for contemporary design.

The recently inaugurated four-star Novotel Madrid Center is located in one of the most central, best-known parts of Madrid, adjacent to the elegant Salamanca district and very close to the emblematic El Retiro Park.

Owned by the Santos Family, what was formerly the Hotel Convención is now managed by the Accor chain, under the Novotel brand name. This is the largest Novotel in the world, with 790 rooms and almost 7,000 m2 (75,000 sq ft) of common areas, of which more than 2,500 m2 (27,000 sq ft) are rooms for conferences and meetings.

The remodel covered the building’s entire interior space – lobby, bar / restaurant, conference rooms and hotel rooms – as well as the new and impressive foyer, inspired by the theme of nature because of the hotel’s location near Madrid’s greenbelt.

According to Paolo Mauri, the project’s designer, “We needed to be able to create something that would have a real impact, from a visual and esthetic point of view.” Thanks to its distinctive characteristics, HI-MACS® emerged as the ideal material.

With the primary objective of reorganizing the space to make it more functional, IHP made the most of the large area that was available to create many more open zones, updating the interiors to give a sensation of spaciousness. 

The challenge was a vast 360º remodel that gives the hotel an attractive, contemporary image that will remain, even as time goes by. To achieve this, IHP brought in its interior design and equipment, architecture and engineering teams for the facilities.

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